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Human branding, scarification yield dramatic results

Published: Thursday, March 6, 2008

Updated: Wednesday, September 2, 2009 14:09

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A demonstrator who identified herself as Xochitl watches a protest of discrimination against people with tattoos in Mexico City. She complained of suffering discrimination because she had decorated her back with scarification.

Care of the brand and allowing it to scar is key in making the brand heal in the correct way.

The brand should be washed with antibacterial soap twice a day and scrubbed with a toothbrush in the direction of the brand. The wound needs to be reopened every day.

"The more you open it up the better it will look, you want to get that great keloid scarring," Frueh said.

Frueh also recommends an alternative form of helping the brand scar correctly. Mix peanut butter, lemon juice and salt and rub onto the wound.

"Clients have said when they do this that it hurts more than the actual brand itself," Frueh said. "But it will look great if you do this."

Frueh is a fan of branding himself and has five on his body.

"Once someone gets a brand, things are different for them," Frueh said. "Everything else doesn't seem as bad or as painful, and it opens up a new way of thinking for you."

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