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Hispanic Heritage activities fuel change

By Jade Villarreal

Issue date: 9/21/07 Section: Premiere
Originally published: 9/20/07 at 5:36 PM CST
Last update: 9/22/07 at 10:32 PM CST
The Fiesta Mexicana Infantil impressed onlookers during the Hispanic Heritage Kickoff Monday in the mall. The youth folklorico group from Monterey, Mexico, performed
Media Credit: Allison Doyle
The Fiesta Mexicana Infantil impressed onlookers during the Hispanic Heritage Kickoff Monday in the mall. The youth folklorico group from Monterey, Mexico, performed "Jalisco," the last of six traditional dances.

This country is in the middle of the most profound social change that it will see and Latinos are fueling that, said a leadership scholar at the University of Texas at San Antonio Monday during the kickoff event for this college's celebration of Hispanic Heritage Month.

"The point I am trying to get across is that you need to believe that you are more than what they see," Andy Hernandez said to a crowd of about 40 in the visual arts center.

His lecture was titled "Latino Leadership, Culture, and Intellect."

The event had been scheduled for the Fiesta Room of Loftin Student Center but was moved because the Internet cafe is temporarily located there while Loftin begins renovations.

The social demographics for Latinos are positive, he said.

Four million Latino households earn at least $100,000, while there are 2 million Hispanic-owned businesses that are worth more than $750 billion today, he added.

Hernandez is the co-author of the Almanac of Latino Politics 2002-2004 and has recently been a contributing author for the "Emerging Voices, Urgent Choices: Essays on Latino/a Religions Leadership" and to The Oxford Encyclopedia of Latinos and Latinas.

He has been quoted in Time, Businessweek, Newsweek, and has also appeared on CBS News and Univision.

He has also received numerous awards and recognitions, such as Hispanic Business Magazine's 100 Most Influential Hispanics, the National Council of La Raza's Hero Award, the Willie C. Velasquez Lifetime Achievement Award, and the U.S. Hispanic Leadership Institute's Lifetime Achievement Award.

"The focus of the lecture today will be on the intellectual and cultural expertise, the array of Latino values and work ethics which go unnoticed and unappreciated, which will make this world better for all of us," Hernandez said.

Latinos and Latinas already have what it takes to be great leaders, Hernandez added.
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